Free Tibet... and here's why!

So you are some lucky folk. Today you are getting a special sneak peek at my latest advertisements! These bad boys haven't even gotten shown in class yet. The assignment was titled, "you've got issues." The task was to find a partner, choose an issue and create three print ads in full color or black and white that would run in newspapers and magazines across the country. Well my partner, an awesome Lost fan named Garrett Jackson and I agreed to take on the http://www.freetibet.org/ campaign. Garrett was pretty savvy and well versed in the cause already but research was required on my end.


We did some thumbnails both serious and sarcastic/funny. We showed the class to help us decide what route we should take, only to find the class divided equally on both sides. Our teacher eventually helped us choose to take a more sarcastic look at the ads because he had never seen it done. We created some comps and presented them to him and they were critiqued.


Finally we have settled on a final version that both of us are quite happy with. The ads took a more interactive turn attempting to create something of a peek into the world of people who live in Tibet or more particularly run the way Tibet is today.


Honestly as you look at the ads, visit the website as well and attempt to better understand this culture and the trapped situation exists there. While the ads may be humorous they are also true. This is the way life is over there. It is sad to watch a culture lose it's history.


One last word, all the ads when placed next to each other form a giant banner. We are quite proud of that. Leave a comment and let me know what you think!